Our Branding Package
MUCH MORE THAN JUST A DASH OF COLOUR AND A FONT
At Umbrella Squared Design Group, we have a very effective process we work through when developing a brand. By going through this process, it ensures we’ve created a brand that not only makes you happy, but is effective, unique, memorable, accessible, and targeted.
When we develop a brand, we create your company identity and look and feel. This not only includes your logo, but also your colour theme, font selections, design elements, photography style, and design approach for all future materials. By doing this, you have a base from which all your current and future marketing materials are developed from. It allows all your materials to be cohesive, consistent, and the most effective.
The Process
- Consultation with discovery, to determine vision and targets (1hr)
- Three Concepts, of fully-developed logos based on discovery process
- Revisions after one of three concept is selected.
- Colour variations presented in chosen logo (3-5 colour variations)
- Finalize logo formed
- File formats created, including CMYK/RGB/BW, vector, .jpg, .png, .svg, & .eps
- Guidelines, 1 page guidesheet with final logo, typography selection, colour values
- Complete! Begin work on any add-ons.
Add-ons
Need more than just your brand? No problem, we offer many other add-on services to our branding package.
Business Cards
Business card design, based on new brand, with print ready files.
Print coordination included, printing cost not included.
Stationary
Letterhead & envelope design, based on new brand, with print ready files.
Print coordination included, printing cost not included.
In/Outdoor Signage
Design and set up of any indoor/outdoor signage, includes 2 versions.
Printing coordination included, printing and installation cost not included.
Brochure
Trifold brochure design, based on new brand, with print ready files.
Client must supply all content and photos.
Print coordination included, printing cost not included.
Canva Templates
Canva templates built for social media posting, based on new brand.
Cost is for 2 custom templates, shared with client’s canva account.
Covid Sign
Covid safety sign designed, based on new brand, with print ready files (cost for 1 style).
Print coordination included, printing cost not included.
Flyer
Flyer design, based on new brand, with print ready files, one sided.
Client must supply all content and photos.
Print coordination included, printing cost not included.
Postcard
Postcard design, based on new brand, with print ready files. Double-sided.
Client must supply all content and photos.
Print coordination included, printing cost not included.
Recent brands we’ve created!
(roll over images to view logos in colour)
